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Control your online sales

Help your business

Some companies want to charge you thousands of dollars to update your website with e-commerce. We've developed a more efficient way by custom building a shopping cart, specific for Australian wineries. Visiting and talking with over 200 wineries to learn how you sell your wine, we've put together a solution with your business in mind. We encourage you to try our software for free to see how it works for you.

The Secure Cellar Door plugin
Full customer reports

Direct to consumer

Wineries make the most profit from Direct to Consumer sales and online marketing is the most effective way to reach your customers. When you sell your wine through other online stores, they use your data to attract new customers to their site and create an unsustainable price competition amongst you and other wineries. With Secure Cellar Door you can download your data to an excel spreadsheet and keep track of who's buying your wine without reading faxes or re-entering email addresses. Learn who your customers are, what they buy, and how to contact them with the click of a button.

Easy to setup & update

We've designed Secure Cellar Door so that even the most novice computer user can build robust wine lists. Just click through adding and organizing your wines with easy to use forms. It's so easy to customize: update your vintage, add a promotion, create a mixed pack, pre-release your wines. And don't worry, the software will automatically show you and your customers when wines sell out. You have full control to add and remove wines at any time and there's never any fee for changing your wine list!

Adding a wine
Security, privacy and support

Your bases covered

You and your customers have peace of mind knowing that all transactions through Secure Cellar Door are always, well... secure! We transfer all data using cutting edge encryption and don't save any credit card numbers. Ensure that your customer's contact information stays secret; we promise to never directly advertise to your customer. And if you ever have any questions, we're just a phone call away. We've got your back with full technical support.

Free trial

Sign up today and see first hand how the software works. We won't charge you a cent until you are successfully selling your wine online. No commitment. No contract. What do you say, click on the button to the right to get started!

The Features


Custom Settings

Set your shipping rates to custom or standard AUpost. Decide your minimum shippable order: 1 bottle, or packs of 6 - 12. We give you full control over your winelist.


Social Media

Upload your winelist into our custom Facebook app. This enables you to show your facebook fans special offers and engages them to check out your wine.



You can set bulk discounts for orders of 12 or more. Discount individual wines or create member winelists and send them out to your VIPs.


Customer Reports

Access your sales data whenever you want. You can view by customer or by orders. Use this information to highlight your best customers and offer them special deals.



We ensure that transactions are securely processed by not storing any credit card data. We transfer all data safely using SSLv3 encryption.



Check out our friends. Wineries continue to sign up as soon as they hear about how easy and inexpensive it is to sell wine online with Secure Cellar Door.